Broker Value Brochure

BE BETTER ® - TALENT ATTRACTION SERVICES Featured Offering Description

Cost

From BHGREcareers.com to the ARMS Recruiting CRM to talent attraction recruiting materials, everything you need to kickstart your recruiting campaigns can be found on the revamped BHGRE ® Talent Attraction Hub.

Talent Attraction Hub

No additional cost

BRAND TIERS The BHGRE ® brand/network offers the most comprehensive suite of listing tiers. Today’s customer wants a personalized, lifestyle-based real estate experience. You can empower your affiliated real estate professionals and give them what no one else can by utilizing one of the BHGRE ® tiers.

Successfully marketing luxury real estate is both an art and a science, which has been carefully blended into a unique program, designed to help the BHGRE ® network attract high-end sellers and market to high- end buyers. Sellers of distinctive homes expect your marketing program to be exclusive and promote the uniqueness of their property by using distinctive branding and marketing tools. This is an exclusive and unique way to grow the BHGRE ® network’s oceanfront, lakefront and/or riverfront business. Using the serene look- and-feel of water, we have provided a set of branding and marketing tools for use in this space. A premier resource for ranches, farms, golf, equestrian, ski, and resort properties for sale, our Better Homes and Gardens ® Real Estate Ranch and Resort tier unites a rich color palette with a unique look-and-feel to create a package for listing-specific needs in this exclusive market segment. Clients who are buying and selling in city-center locations or downtown metropolitan areas have a unique set of needs. They expect their real estate professional to understand their market, their needs, and to have a marketing sensibility that best aligns with the home they have—or the one they are looking to own. The Better Homes and Gardens ® Real Estate Urban Properties tier provides a clean, modern look-and-feel perfect for this unique lifestyle. We know that BHGRE ® -affiliated real estate professionals often have deep roots in their communities and they are sometimes presented with opportunities outside of the residential space. BHGRE Commercial ® offers a specially designed program to ensure your company can make the most of those opportunities when they arise.

Distinctive Collection by Better Homes and Gardens Real Estate ®

No additional cost

Better Homes and Gardens ® Real Estate Waterfront Collection

No additional cost

Better Homes and Gardens ® Real Estate Ranch and Resort

No additional cost

Better Homes and Gardens ® Real Estate Urban Properties

No additional cost

BHGRE Commercial ®

No additional cost

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