Broker Value Brochure

BE BETTER ® - TALENT ATTRACTION SERVICES Featured Offering Description

Cost

The brand has a robust Talent Attraction strategy to assist franchisees in attracting the sales talent needed to grow and flourish. A complete talent attraction system is available with an accountability/goal setting scorecard, multiple talent attraction brochures, ad templates and marketing assets. Our dedicated, national career website generates leads for our affiliated brokers and our career-specific content aids them. We also provide professional career content for use on brokers’ websites to help companies educate and engage prospects on their website. Our hands-on, optional training includes both group mastermind calls and individual coaching sessions. Our regional Talent Attraction Mastermind events help educate the network about new talent attraction strategies while collaborating with their fellow affiliated BHGRE ® broker/owners and managers from other markets. The unique Be Better ® campaign stars affiliated Better Homes and Gardens ® Real Estate professionals and brokers. The campaign highlights their personal success stories about how the brand empowers them to be at their professional best. Be Better ® campaign resources for brokers include advertising templates, brochures, and presentations for use in your local efforts. Our dedicated career site helps to drive talent-acquisition leads to affiliated brokers. Guidance, real estate simulators, business planning tools and testimonials have been designed to attract and guide everyone, from the experienced real estate professionals who are looking to make a change, to the person considering a move into a career in real estate for the first time. The 7 Step to Recruiting Success process was designed to follow the flow of what our most successful recruiters do when assembling their annual recruiting plans to help put together a robust Talent Attraction plan. Our Destination Zoom Webinar is designed to be a 45-minute informational session about the value proposition and key tools that Better Homes and Gardens ® Real Estate has to offer.

Talent Attraction Services

No additional cost

Be Better ® Campaign Resources

No additional cost

BHGRECareers.com

No additional cost

7 Steps to Recruitment Success

No additional cost

Destination BHGRE ®

No additional cost

iProspect is a recruiting & retention tool that sources up-to-date agent details from your MLS to give you insight into a prospect’s production.

iProspect

No additional cost

B E B E T T E R ® *Items in this brochure are subject to change at any time.